OCTOBER 25  
DAY FOCUS: DEVELOPING QUALITY COFFEE CONSUMPTION 


10:30 -- 11:30   Guests reception, openning   


11:30 -- 12:00. Plenary speech
What does the data say about coffee consumption? 

Speaker:
José D.Sette, Executive Director, International Coffee Organization (ICO)


12:15 -- 13:30. Round table & Anti Conference 
International coffee quality definition. Let’s speak the same language!  

  • Is it possible to unify the quality definition for coffee from different origins?
  • How will it help coffee industry to develop? 
  • What challenges does it pose? And what are the first steps to take?

Speakers:
José D.Sette, Executive Director, International Coffee Organization (ICO)
Darrin Daniel, Executive Director, Alliance for Coffee Excellence (USA)
Rafael Moral, CEO, Mare Terra Coffee 
Maria Olano, Executive Director for Specialty Coffee, Federación Nacional de Cafeteros de Colombia 
Yannis Apostolopoulos*, Executive Director, SCA *tbc
Kraig Kraft*, Global Programs Director, World Coffee Research *tbc


14:00 - 15:15.  Lunch  


15:15 -- 17:00. Round table 
Developing conscious coffee consumption    

  • How conscious coffee consume could be promoted in your country? What are the roles of importers, roasters, baristas, mass media?
  • Specialty coffee consumer portrait 
  • How should you choose coffee for your business to fit with consumer needs?

Speakers:
Darrin Daniel, Executive Director, Alliance for Coffee Excellence (USA)
Diogo Amorin, Head Roaster, Senzu Coffee Roasters (Portugal) 
Kim Ossenblok, Barista Trainer, Founder of  Estudio de Café (Spain) 
Antoine Netien, Head Roaster of Coutume (France)
Nir Chouchana, President, Réseau des Baristas de France (France) *tbc
Paolo Scimone, Coffee Roasting Trainer, Owner of His Majesty the Coffee (Italy) 


17:15 -- 17:45. Interactive Master Class
Coffee going digital    

Speaker:
Julio Guevara, Co-Founder & Social Media Director, Perfect Daily Grinder


 

OCTOBER 26 
DAY FOCUS: COFFEE PRODUCTION IN SOUTH AMERICA   

  • New coffee profiles 
  • New technologies 
  • Quality control
  • Education for farmers 
  • Organic production 

10:30 -- 11:30. Round table 
R&D at origin: at origin on its way to become scientific and sustainable

Speakers: 
Morten Wennersgaard, Founder, Nordic Approach
Robert Thoresen, Managing Director, Collaborative Coffee Source
Timur Dudkin, Coffee Hunter, Mare Terra Coffee


12:00 -- 12:45. 
Coffee Production in Brazil 

Speakers:
Gabriel Moreira, Quality Manager and Market Development, Daterra Coffee
Felipe Barretto Croce, Manager, Fazenda Ambietanl Fortaleza *tbc


13:00 -- 14:00
Coffee Production in Colombia 

Speakers:
Maria Olano, Executive Director for Specialty Coffee, Federación Nacional de Cafeteros de Colombia
Mauricio Rivera, Director, Coocentral


14:00 -- 15:00. Lunch 


15:00 -- 15:45
Coffee Production in Peru, Bolivia and Ecuador  
Speakers *tbc


16:00 -- 18:00. FILM SCREENINGS 

Berlin meets Colombia – a coffee travel story by CafCaf.de 
Director: Matthias Stäheli (Germany)

A Six Dollar Cup of Coffee 
Directors: Andres Ibañez Diaz Infante & Alejandro Diaz San Vicente (Mexico)

Coffee Behind The Scenes
Directors: Alice & Nicolas (France) 


 

* tbc - to be confirmed 

 

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