New T-shirts with sustainable rebranding
At Mare Terra Coffee we care about every detail of the products we use, and we always encourage one of the fundamental pillars of our philosophy: sustainability.
Therefore, in our collaborations with partners, we believe it is important to share similar values related to sustainability and good environmental and social practices.
Our Stanley / Stella corporate t-shirts are made with organic cotton fabrics and recycled materials, we explain you a little more about
Stanley / Stella
and why we decided to choose them.
With over 10 years of experience, they have created a more equitable and sustainable fashion industry model, which is reflected in every aspect of their brand. From the choice of materials to the manufacturing process and packaging, every decision they make seeks to minimize environmental impact. How do they achieve this? By calculating and reducing the carbon footprint in the production of raw materials, as well as in their distribution.
In addition, they strive to minimize water consumption throughout their supply chain.
“We want to ensure that our commitment to sustainability generates action and has a real impact. The way we work has to contribute directly to achieving our social and environmental goals.”
– Michel Hublet, head of sustainability at Stanley / Stella.
Over the years, they have been constantly looking for ways to improve their practices to reduce their ecological footprint.
All of these social and environmental implementations have obtained certifications that they maintain year after year.
We have talked about the material of our T-shirts, but who has put the magic of our brand on them?
We are talking about
New Town Lab
a workshop for young entrepreneurs located in Poblenou, Barcelona.
They started stamping by hand, always offering their customers the best possible result, being clear and respectful.
In 2020, they decided to upgrade their sizes, renewing their machinery and working methods. Today, thanks to their Anatol Volt , they are able to complete projects faster and more accurately, cutting their waiting lists considerably.
We were thrilled to develop this project with the guys from New Town Lab and to be able to debut our corporate t-shirts during WOC 2023, sure this is the first project of many!
At Mare Terra Coffee we are very satisfied with the product and the story behind it, so we proudly wear them 😉 knowing that behind a great product there are always great people working on it.